Category Archives: Videoturundus

6 patterns of interactive storytelling

An interesting presentation for film producers and others who want to develop their (marketing) stories.

Estonian political parties on social media in 2013

The time has come when there is a pick-me-man on your TV, radio, refrigerator and bed, or the election is...

7 steps to a cross-media film project

Cross and transmedia solutions are becoming more and more a natural part of the film world. Because this can be done to other platforms...

How to make an interesting ending to a video?

The end of an online video is as important as the beginning. A couple of seconds of end credits, with producers, subscribers and...

EUR 15,000 for the Estonian film cross-media project

The Estonian Film Institute announced the first round of film-based cross- and transmedia development grants in the total amount of 15,000...

YouTube is removing video comments

Google announced that due to low usage, YouTube video comments feature will be removed in September. In video optimization techniques, this fact...

Robbie Williams in Estonia's marketing strategy

The kick-off of Estonia's new marketing strategy was the Robbie Williams concert at Tallinn Lauluväljak on the day of re-independence. YouTube is about…

How to go live on YouTube?

YouTube has announced that in the near future, all channels in good standing with at least 100 subscribers will be able to use YouTube...

TV programs on different platforms (for example, BBC)

James Bennet, one of the founders of BBC's multi-platform use, spoke at TU Summer University about the role of national television and the possibilities of cross-media...

How do I add a YouTube channel subscription option to my homepage?

Yesterday, YouTube launched a new subscribe button, with which a website visitor can become a YouTube channel subscriber with one click.