Songfest on YouTube: 3 days later

Two weeks before the song party, a proposal was made to Laulupeo SA that all XI Noorte Song and Dance Party videos could be visible on YouTube immediately after the party. A week before the party, it was made accordingly post, Facebook fan page, YouTube channel and press release. The day before the party, we found out via ERR that Laulupeo SA does not consider it necessary to give permission to third parties to post broadcasts on YouTube...

Today, 3 days after the Song Festival, it is not Laupepeo SA on Youtube account still no video except commercials. to ERR's account at the same time, approx. 20 videos of the event (interviews, procession, dance party and song party) have been uploaded, the total number of views of which is currently over 25,000.

At the moment, the most popular non-copyrighted TV recording of the Song Festival has almost the same amount - In the presentation of Siiri Sisaski and the United Choirs "Mis maa seit is":

This recording has probably already been downloaded and to new accounts uploaded. Therefore, the later bans of Laulupeo SA, ERR and EAÜ will be quite difficult.

For example, last year after the United Estonian Council uploaded "Go Ass” clip was taken down from the original account in a few days, but there are so many downloaders and uploaders to new accounts that the following has probably grown too much for both NO99 and EAÜ...

YouTube search

To search for XI Youth Song and Dance Party videos, you should use the YouTube filter, or add ", this week" after the search term to see all during the last week uploaded videos (", month" - gives the last month) where "song party" or "dance party" is added to the title, description or keywords. To search for better quality videos, it is worth adding ", hd" to the end of the search word.

The result

Over the past week, about 200 videos have been uploaded to YouTube with the keywords of the song and dance party, most of which are mobile or handheld camera recordings.

At the most important time, i.e. the most interesting time for viewers - 0-2 days after the Song Festival, when the mood of the participants and the audience is still high, only a few high-quality videos were uploaded to YouTube for free access to everyone. At the same time, the interest in the videos is very high - within two days 25,000 views on one video clearly shows this.

A mammoth show has been uploaded to ETV's archive, which according to the viewers is a hit. Also from there in the comments it has been mentioned that dances and songs could be uncut on YouTube. Moreover, finding programs from the ETV archive is significantly more difficult than from YouTube (if the programs are also properly titled and linked), almost impossible for a non-Estonian speaker.

The solution – video marketing

It should come out after a while XI Youth Song and Dance Party DVD. If not before, then probably immediately after that, the number of recordings of ERR's live show on YouTube will increase significantly. Neither ERR nor EAÜ will win this battle with windmills, because songs can be easily and repeatedly uploaded from DVD.

The solution is to share FREE song and dance party videos. in HD quality. On your YouTube channel. Each dance and song separately. Titled, keyworded and nicely described, why not also subtitles and song lyrics in the video description?

Singing Party isn't the only show to get pirated online, but read this article by Greg Jarobe for example on how Monty Python DVD sales up 23,000% after they started sharing their own shows on YouTube. Monty Python channel the description says it well:

"For 3 years you YouTubers have been ripping us off, taking tens of thousands of our videos and putting them on YouTube. Now the tables are turned. It's time for us to take matters into our own hands. We know who you are, we know where you live and we could come after you in ways too horrible to tell. But being the extraordinarily nice chaps we are, we've figured a better way to get our own back: We've launched our own Monty Python channel on YouTube.

No more of those crap quality videos you've been posting. We're giving you the real thing - HQ videos delivered straight from our vault. What's more, we're taking our most viewed clips and uploading brand new HQ versions. And what's even more, we're letting you see absolutely everything for free. So there!

But we want something in return. None of your driving, mindless comments. Instead, we want you to click on the links, buy our movies & TV shows and soften our pain and disgust at being ripped off all these years”


Estonian internet marketing guru Peep Laja already talked about the value of a FREE thing or service 2 years ago:


Help out!

If you also think that all performances of the song and dance party should be available as separate clips on YouTube, show your will by joining the LaulupeoVideo Facebook fan page by clicking on the image below:

Today, 06.07.2011, at 13:00, we still have only 143 fans, so be sure to invite your friends to join, because then the probability and media interest will be higher that the videos will be uploaded by the people involved!

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